  What in the Heck is a HoverAd&#8482;? Whew, things have a way of changing so quickly on the internet. Its hard to keep up, and easy to get left behind - unless you stay at the cutting edge of internet marketing developments - and that's what I try to provide through urlLink my newsletter here . It seems like just a few months ago that pop-ups ruled the roost. Now hardly anybody ever sees them anymore - at least I don't, because I use the Google toolbar. But the creatures that inhabit the internet are a quickly evolving (or is it mutating? ) species - and they tend to find a way to ensure their survival.
By tweaking a bit of code, internet marketers have found a solution to that bane of their existence - popup blockers. The little monsters that are stealing their subs and sales from under their profit-sniffing noses. Acquiring these solutions could cost anything from zip, to &quot;small-hole-in-pocket&quot;, to &quot;HUGE-hole-in-pocket.&quot; Even the esteemed Corey Rudl has jumped into the fray and sells one on his website for $97. For my part, I did try some free code that was recommended on a forum, but could never get it to work. So I opted for the &quot;small-hole-in-pocket&quot; version - the urlLink HoverAd&#8482; Generator created by that brilliant coder, Satyajeet Hattangadi (who, him again?).
You can see the little buggers in action on his website. urlLink Click here to see a HoverAd&#8482; in action If you're still trying to figure out what all the fuss over pop-ups and hover-ads is about, this article will explain to you exactly why you should be worried - and what you can do about it. urlLink Are Your Pop-ups Invisible To Your Visitors? 
