  Monday and Tuesday I went to the sales training urlLink seminar with Dave Arch. He named the workshops "Lead When You Dance. " He credited me for inspiring the name, because of the time he'd spent dancing at our events, and how this method puts the seller in control of the sales conversation. What we learned was the urlLink Sandler selling method. I loved how honest the system is. Most selling techniques I've learned in the past are slimy or trying to trick or guilt the customer into buying...
This method first develops a trust between the customer and the salesperson and then letting the customer know that if they don't want to buy, they don't have to.. giving them plenty of opportunity to say no. Then what sells them is your honesty and integrity, because then they open up to you and you can find what really is at the root of their need for your product or service and then remind them of that need or pain and get the sale because what you're providing really does help solve that problem they want to be rid of.
And if it doesn't, it's not a fit, and you don't waste your time chasing the sale. This also leaves a respect in tact at the end of the sale, successful or not, so that the client can still refer business to you when he/she meet someone who needs what you've got and wants to deal with someone honest. 
